As the year unfolds, businesses are gearing up for the upcoming peak shopping season, a crucial period that demands meticulous planning and strategic foresight. With this in mind, our media partner Parcel Monitor published a report titled "Preparations for Peak Season 2023" which delves into the key consumer retailers to watch out for, a recap of how peak season 2022 went, and predictions for the impending season.
The key highlights of the report are as follows:
- Product price, free shipping and testimonials & reviews are the top 3 factors influencing consumers’ purchase decisions.
- In 2023, 54% of customers expect their deliveries within 1-2 days of the estimated delivery date, a notable jump from 24.9% in 2022.
- Europe saw a slowdown in peak season growth last year, with parcel volumes increasing by only 64.2% during Black Friday and Cyber Monday period as compared to 69.7% in 2021.
- The United States, the United Kingdom, and France are projected to take the lead this peak season, boasting an anticipated 5-20% increase in performance growth as compared to the preceding year.
Download the full report to find out more!